Characteristics of Entrepreneur Success | The Yin & Yang
by Steve Irving on 18/08/10 at 7:58 pm
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The Two-Sided Characteristics of Entrepreneur Success
(Yin & Yang)
The Yin and Yang of Leadership by Steve Irving- Your Marketing Leader
Over the last years I’ve had the pleasure of meeting some of the most influential female entrepreneurs in the entire network marketing industry. While there are some incredible network marketers in this industry with some phenomenal talents, my hat truly has to go off to the women out there who are absolutely CRUSHING it in this industry.
There are some very cornerstone things that women are naturally talented at that you can learn from and implement into your business today. On the other hand, there are some things that men tend to do very well in this industry that you can learn from as well. When you put these two skill sets together, I like to call it the yin and yang of leadership.
Women Entrepreneurs Are 80% of Our Industry
The bottom line is that if you want to be a good network marketer. You have to be an excellent connector. The key to being an excellent connector is absolutely to be a good listener. If you are a really good listener then you will see that there is a lot that you can deliver directly to the hearts of your prospects. That is, IF you simply understand what their needs are. Many women are very talented at creating great friendships and being nurturers because of their ability to listen.
The key to building a successful relationship with your prospects is not just having a good amount of knowledge of your subject, but listening hard and long enough to know how to actually deliver your knowledge specifically for what your prospects are looking for. Let’s take a look at some of the feminine qualities that you can learn and implement into your business right away.
Hearts, Ears, and Nuturing: Female Leadership Qualities
You will find that women are excellent at connecting with people, because of their willingness to support others and nurture their success. The bottom line of what we do in network marketing is to empower others and coach them to take control their lives and achieve their goals. When you use this approach in your business, you’ll find that it is much more about winning people’s hearts first, then their trust, and then your opportunity last.
Much of the power of female entrepreneurs comes from realizing that it is not about you as much as it is about how much you care. If people believe that you take a genuine interest in their well-being, you can earn trust a heck of a lot faster than trying to shove your business down people’s throats. Building yourself as a leader is one of the characteristics of entrepreneur success. Be a person who cares and understands struggles of others. Get away from “that selling place” As fast as you can, and move into “that coaching place.” This type of mindset shift is vital if you want to succeed.
Of Course That’s Only Half of the Story…
Of course, it’s only half of the story to be a great giver, carer and nurturer. Network marketing is a business — not a charity; and an opportunity — not a guarantee. That’s why it is so important that you have clear goals and action steps that will help you get to where you want to. This is why the next half of what we are going to talk about — masculine leadership qualities – is the fire behind what makes all this stuff work.
Blood, Sweat, and Muscles: Masculine Leadership Qualities
The desire to succeed, of wanting to create a better life, and the willingness to help others is only half of the story. The other 50% of the story lies in action-taking. And sadly, taking action is one of the things that network marketers in this industry — actually for 95% of this industry — struggle with every single day. Clear goals, decisive action taking, and aggressive implementation are really all long words for just saying: Get off Your Butt and Get in the Game!
If you want to make the gears start clicking and turning, and if you want the pistons to start churning and exploding in your business engine, you must make a daily action plan. A daily action plan is absolutely vital — and you must be committed to completing it every single day before you go to sleep– no matter what. One of the things that men are good at is aggressive persistence. Even if things are not perfect and we don’t know what the heck we are doing, we always charge forward 100%.
Make goals for yourself. Not just in the short term, but in the long-term. And you absolutely must hold yourself accountable for achieving each of these goals within the timeframe that you set for yourself — or quicker! In the network marketing industry. There’s no amount of preparation that you can do that will prepare you for all the obstacles that are going to come your way. The best way to fight against this uncertainty is to make the commitment — right now — that you’re going to do what it takes no matter what. Charge forward 100% or die — that should be your mentality.
Putting It All Together… The Yin and Yang
When I think about putting these two halves together, the first thing that comes to mind is my own mother. She had to raise myself two other kids all on her own. She had to be the mother and she had to be the father because anything less would put me, my brother, and sister at a disadvantage. You have got to make the decision right now not to put itself at a disadvantage. Develop on your skills of connecting and also the skills of aggressive persistence. If you truly want to have the characteristics of entrepreneur success, you will always be in a state of self-improvement.
The best of all MLM tips that I could share with you is to always be connected with leaders and studying people that have the results that you want. It is not enough just to be the leader. You must also understand what it’s like to be the follower and the student. You must become the nurturer and the action-taker. You have to be a clear presenter, but only after you become a good listener.
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